Anything less than a great fit is a compromise (I hope that you’re with me on this).
Unless you’re happy to live by a “something is better than nothing” mind-set, negotiating for a great fit is the approach we should all embrace – it’s a great fit or we walk away. By definition a compromise means you must concede something for resolution. In the case of settling for good enough, what you are conceding are that parts of the deal that make it great for you. I think we should call conceding embracing mediocrity.
Gunning for great is so much more work that accepting good. Clearly not everyone will choose great and perhaps for many people great isn’t even an option. All the more reason why, for those of us in the world luckily enough to have that choice, we have to embrace it.